John Smith was a master at utilizing logical, emotional, and ethical appeals to convince his audience to come to America. He was able to do this by asking rhetorical questions that emphasized what his audience wanted. Smith's audience was mainly the poor people of England but also included craftsmen like "Carpenters, Masons, and Fishers" and their apprentices. His logical appeals all lead the audience step by step to the conclusion that only hard work is …showed first 75 words of 672 total…

…showed last 75 words of 672 total…combination of logical, emotional, and ethical appeals in the form of rhetorical questions to draw his audience of readers, the poor people of England, into agreeing with him that coming to settle in America was a great idea. He only told his audience what they wanted to hear, these things were that they would get land, a chance to be like the rich of England, and that the only requirement was hard work from them.