The Voice of the "Other": Paralleling Mainstream Media and Speaking for Themselves The media is involved in the construction of reality through the processes of socialization, legitimization, and agenda-setting which can be accomplished through selective exposure, limited range of options, or established priorities. Mainstream media is just that. It is media that is produced by and for the mainstream culture and segmented even more into producing for target markets within that mainstream ideal. Relentlessly, the …showed first 75 words of 1003 total…

…showed last 75 words of 1003 total…can find a reflection of their own experience. Aboriginal media is a source of inspiring and enlightening information, as well as a forum where Aboriginal people can define their own identities, values and goals instead of having them defined for them through a channel that views and experiences the world through different eyes and unlike mainstream media, Aboriginal media doesn't force the perspective of a different eye upon those who look in a different way.