Leadership: Creativity and Innovation Leaders know in their gut that creativity and innovation are the life blood of their organization. New ideas can lead to programs that are superior to those that are already going on or planned in the organization and which would have been divested or never initiated had a better idea or program come along. So, the mission of every leader should be to search continually for ideas and programs that are …showed first 75 words of 8733 total…

…showed last 75 words of 8733 total…Wertheimer (New York: Atherton Press, 1964), 120-40. 21. C. R. Hickman and M. A. Silva, Creating Excellence (New York: New American Library, 1984). 22. A. F. Osborn, Applied Imagination (New York: Scribner's, 1953). 23. H. A. Linstone and M. Turoff, The Delphi Method (Reading, Mass.: Addison-Wesley Publishing Co., 1975). 24. Hickman and Silva, Creating Excellence. 25. Pelz and Andrews, Scientists in Organizations. 26. Peters and Waterman, In Search of Excellence. 27. White-Collar Productivity and Quality Issues (Washington, D.C.: American Institute of Aeronautics and Astronautics, 1985), 143-50.